 Kaggle, the ML competitions platform, is turning into a general-purpose data science and analytics tool. While you can't expect to have it all from a free tool, there is fair number of use cases that it can handle reasonably well, including some related to marketing analytics. In this post, I cover these use cases by applying specific examples in the field of marketing.
Published on the ConversionXL blog https://cxl.com/blog/kaggle/
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